{"id":1623,"date":"2024-02-29T16:26:54","date_gmt":"2024-02-29T21:26:54","guid":{"rendered":"https:\/\/bydauto.com.co\/blog\/?p=1623"},"modified":"2025-10-15T10:26:45","modified_gmt":"2025-10-15T15:26:45","slug":"byd-auto-esta-en-el-top-10-de-marcas-globales-mas-valiosas-de-kantar-brandz","status":"publish","type":"post","link":"https:\/\/bydauto.com.co\/blog\/byd-auto-esta-en-el-top-10-de-marcas-globales-mas-valiosas-de-kantar-brandz\/","title":{"rendered":"BYD auto est\u00e1 en el top 10 de marcas globales m\u00e1s valiosas de Kantar BrandZ"},"content":{"rendered":"\n
\n
\"Descripci\u00f3n<\/figure>\n<\/figure>\n\n\n\n

En este informe publicado en el segundo semestre del 2023,<\/strong> BYD auto emerge como \u00fanico fabricante de autom\u00f3viles chino que asegura su posici\u00f3n entre los 10 primeros del top con un valor superior a los 10 mil millones de d\u00f3lares.<\/strong>\u00a0<\/p>\n\n\n\n

Kantar BrandZ es el ranking de valoraci\u00f3n de las marcas, centrado en el cliente. Identifican las fortalezas, debilidades, alcance global y c\u00f3mo se han visto impactadas con sus ventas. En esta oportunidad BYD destaca en el informe de empresas m\u00e1s valiosas en 2023. <\/p>\n\n\n\n

El pasado 15 de junio de 2023, Kantar revel\u00f3 que la marca china ocupa el puesto 22 en su lista anual del Top 50 Chinese Global Brand Builders, que tiene como prop\u00f3sito evaluar el progreso internacional de las empresas en diferentes industrias. En este listado BYD subi\u00f3 5 posiciones en comparaci\u00f3n con el 2022. <\/p>\n\n\n\n

Cabe resaltar que, la compa\u00f1\u00eda abarca cuatro industrias, que son: automotriz, tr\u00e1nsito ferroviario, nuevas energ\u00edas y electr\u00f3nica.<\/strong> De esta manera, han expandido su presencia en el mercado global, llegando a los seis continentes. <\/p>\n\n\n\n

\"Descripci\u00f3n<\/figure>\n\n\n\n

Te sugerimos visitar: R\u00e9cord en ventas de autos el\u00e9ctricos a nivel mundial.<\/a> <\/p>\n\n\n\n

BYD auto escala posiciones frente a sus competidores en el mundo automotriz<\/strong>\u00a0<\/h3>\n\n\n\n

La marca ha batido r\u00e9cords en ventas de veh\u00edculos a nivel mundial. Comercializando m\u00e1s de 1,86 millones de unidades en 2022 y cerca de 4,3 millones de NEV en el primer semestre de 2023. <\/strong>Mientras que, los autobuses y taxis el\u00e9ctricos est\u00e1n operando en m\u00e1s de 400 ciudades en 70 pa\u00edses y regiones. <\/p>\n\n\n\n

En cuanto a los autom\u00f3viles, el ATTO3 primer modelo dise\u00f1ado para el mercado global. El cual fue un \u00e9xito en ventas y gener\u00f3 una gran reputaci\u00f3n de marca tras su lanzamiento en Tailandia. Siendo uno de los m\u00e1s vendidos en ese estado, adem\u00e1s de Israel, Nueva Zelanda y Singapur. <\/p>\n\n\n\n

Para fortalecer la presencia de BYD auto en el extranjero, se est\u00e1 construyendo una red global de concesionarios.<\/strong> Con el fin de brindar servicios de venta y posventa de calidad. De esta manera se promover\u00e1 la introducci\u00f3n de veh\u00edculos el\u00e9ctricos en el mundo.\u00a0<\/p>\n\n\n\n

Kantar BrandZ es reconocida por clasificar datos de marca completos y confiables, combinando tecnolog\u00eda de an\u00e1lisis con alcance y capacidades de recopilaci\u00f3n de datos a trav\u00e9s de Google. La presencia de nuestra empresa en estas listas es el reflejo del reconocimiento de los consumidores en la escala global.  <\/p>\n\n\n\n

Esto, nos permite impulsar el uso de carros el\u00e9ctricos y promover la movilidad sostenible con innovaci\u00f3n tecnol\u00f3gica que se adapta a las necesidades de los consumidores y brindan una experiencia de conducci\u00f3n \u00fanica. Para conocer m\u00e1s agenda tu test drive aqu\u00ed.<\/a> <\/p>\n\n\n\n

Te puede interesar: BYD lidera la transici\u00f3n hacia el transporte ecol\u00f3gico con sus veh\u00edculos el\u00e9ctricos en Latinoam\u00e9rica.<\/a> <\/p>\n","protected":false},"excerpt":{"rendered":"

En este informe publicado en el segundo semestre del 2023, BYD auto emerge como \u00fanico fabricante de autom\u00f3viles chino que asegura su posici\u00f3n entre los 10 primeros del top con un valor superior a los 10 mil millones de d\u00f3lares.\u00a0 Kantar BrandZ es el ranking de valoraci\u00f3n de las marcas, centrado en el cliente. Identifican … <\/p>\n

Seguir leyendo “BYD auto est\u00e1 en el top 10 de marcas globales m\u00e1s valiosas de Kantar BrandZ”<\/span><\/a><\/p>\n","protected":false},"author":1,"featured_media":1627,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[],"class_list":["post-1623","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-byd-internacional"],"yoast_head":"\nBYD auto el top 10 de Kantar BrandZ<\/title>\n<meta name=\"description\" content=\"BYD auto se consolida entre las 10 marcas m\u00e1s importantes del mundo en el sector automotriz y es una de las m\u00e1s valiosas de Kantar BrandZ\" \/>\n<meta name=\"robots\" content=\"index, follow, max-snippet:-1, max-image-preview:large, max-video-preview:-1\" \/>\n<link rel=\"canonical\" href=\"https:\/\/bydauto.com.co\/blog\/byd-auto-esta-en-el-top-10-de-marcas-globales-mas-valiosas-de-kantar-brandz\/\" \/>\n<meta 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